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Dateline: 14th September, 2010
Creative Partnerships: Costs and Benefits PricewaterhouseCoopers LLP was commissioned by Creativity, Culture and Education (CCE) to prepare a report that analyses the economic costs and benefits of Creative Partnerships. The analysis focused on assessing the costs of delivering the programme and the benefits accruing to two distinct groups: learners and their parents; and schools and the teachers within them. Overall, Creative Partnerships is estimated to have generated or is expected to generate a net positive economic benefit of just under £4bn. Expressed as a ratio of the benefits to the costs, it is estimated that every £1 invested in the programme delivers £15.30 worth of benefits. Creative Partnerships was introduced by the government in 2002, in response to an influential report called All our Futures, published by the National Advisory Committee on Creative and Cultural Education. The report responded both to fears that the National Curriculum's heavy focus on mathematics and literacy was driving out opportunities for creativity in education and that children's creativity needed to be encouraged in order for them to be fit for the challenges of the modern world of work. It ran as a pilot scheme in 16 areas for two years and was rolled out more widely in 2004. The aim was to foster innovative long-term partnerships between schools and creative professionals, including artists, performers, architects, multimedia developers and scientists. These partnerships inspire young people, teachers and creative professionals to challenge how they work and experiment with new ideas. To date the programme has worked with over 1 million young people in over 5,000 schools and has engaged over 90,000 teachers in local arts education projects. Other independent research has already shown the impact the programme has on attainment with young people who have attended Creative Partnerships activities making, on average the equivalent of 2.5 grades better progress in GCSE. The National Foundation for Educational Research also found that primary and secondary schools taking part in Creative Partnerships had slightly lower rates of fixed-term exclusions. Paul Collard, Chief Executive of Creativity, Culture and Education, said: "In this tough economic climate, with every penny of public money under pressure, and the need to prove that investment yields results, it is vital that decisions are made on the evidence of what works. This independent report builds on our rich research base to show the real economic impact of the investment in the Creative Partnerships programme." He continues, "Through programmes like Creative Partnerships, children are able to gain real and tangible benefits from working with artists on creative and cultural projects. Children who have been exposed to the arts are far more likely to continue with these as adults, enriching the quality of their lives. In addition, learning with artists through the creative process helps them to develop the ability to question, make connections, innovate and reflect critically. Developing these skills early in life through creativity in schools enriches the lives of young people while also meeting the requirements of contemporary employers and benefiting the wider economy." The PricewaterhouseCoopers report can be downloaded from www.creativitycultureeducation.org/pwcreport.html.
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