£10bn jackpot for Northern creatives

Published: 27 September 2023
Reporter: David Upton

With coordinated action, North of England-based creative industries could add £10bn to the UK economy.

The Royal Society For Arts and the Creative Industries policy and evidence centre, led by Newcastle University, say there is a "clear opportunity" for the North of England to capitalise on growth potential, if policy makers and industry work together via "creative corridors".

Economist and RSA chief executive Andy Haldane explains: “a stronger northern creative economy is good for exports and investment which in turn increases demand for content and services from creative business in the rest of the economy. Our calculations show this could be as high as £10bn in GVA by 2030. The UK economy shrank in July. A creative revolution is sorely needed.”

The report says long-term investments like the move of Channel 4 to Leeds could pave the way for the creation of a ‘Northern Super-Cluster’ of creative industries.

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