Birmingham to host Van Gogh exhibition

Published: 8 September 2020
Reporter: Steve Orme

"Ground-breaking experience": Van Gogh Alive

Birmingham Hippodrome is to host the UK première of Van Gogh Alive, a “multi-sensory arts and entertainment experience for the whole family”.

Van Gogh Alive, produced by Grande Exhibitions, has been seen by more than six million people across 50 cities around the world. The “multi-sensory experience provides visitors with the unique opportunity to immerse themselves in Van Gogh's artistry and truly venture into his world through beautifully curated projections accompanied by a stunning classical soundscape”.

Birmingham Hippodrome’s artistic director and chief executive officer Fiona Allan said, “having been closed to the public since March and as it’s financially unviable for the Hippodrome to reopen for live performance until social distancing guidance is relaxed, we’ve had to completely rethink how to use the building and how to serve our public.

“The opportunity to do something completely different with our spaces and still provide a high-quality and compelling cultural experience came at exactly the right moment.

“Make no mistake: this is no ordinary art exhibition—it’s a ground-breaking and breathtaking experience unlike anything seen before in the region. I just know our visitors are going to be absolutely blown away.”

The exhibition will open on Thursday 8 October. Tickets are available at the Van Gogh Alive web site.