Northampton’s Royal and Derngate has begun a fundraising appeal asking audiences to help it to “navigate the challenging times facing the cultural sector”.
The venue earns almost 90% of its income through ticket sales and bar revenue. Since the enforced closure of public spaces on 18 March, the theatre estimates more than 40,000 tickets have been cancelled or postponed and 85% of the venue’s 230 employees have been furloughed.
Marking the 136th birthday of the founding of the town’s Royal Theatre, the Help Bring Us Back Together campaign highlights how the public can support the venue and play their part in securing its future.
Royal and Derngate chief executive Jo Gordon said, “we’ve been bowled over by all the messages of solidarity and encouragement, and the many people who’ve already helped by choosing to donate or accept voucher credit rather than a refund when their show’s been cancelled.
“We’re very aware that there are many people in need across the town and county at this difficult time but we hope that more people might consider making a donation to help bring us back together when it’s safe to do so.”